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Bulgari Dis Ducati Exclusive Collaboration Revolutionizes the Standard for Luxury Sports Watches

2022/08/21

 

Ducati and Bulgari share a common vision of innovation and design, and an insatiable passion for beauty. The two Italian iconic brands have now unveiled a new partnership, which will see the creation of the Bulgari Aluminum Ducati Limited Edition Chronograph.

 

This collaboration has resulted in the creation of the Bulgari Aluminum Ducati Limited Edition Chronograph. This timepiece is an elegant sports watch produced in a limited edition of 1,000 pieces to celebrate the collaboration between the jewelry house and the iconic Italian motorcycle manufacturer. Its main feature is a fusion of excellence, performance, and passion.

 

“The Bulgari Aluminum Ducati Limited Edition redefines the standard for luxury sports watches. The chronograph features a beautiful Ducati red dial and three sporty-style counters (black base, white indexes, red hands) inspired by the rev counter of the Ducati motorcycle. The combination of bar indexes and numbered indexes is an aesthetic statement of the Italian motorcycle manufacturer Ducati.

 

Andrea Ferrazzi, Head of the Ducati Style Center: “Our collaboration with Bulgari is based on a number of ideas that we share. The most remarkable fact is that design is more than a corporate asset. This is the very reason for the company’s existence. The elements that inspired us in this project are the pursuit of light weight, attention to detail, the use of the highest quality materials, and the creation of unique designs that are instantly recognizable. We have known Fabrizio Bonamassa Stigliani, Bulgari’s Executive Director of Product Creation, for 15 years, and with him we have brought together our passion for motorcycles and high-end timepieces to work on this project. We are very happy with the result.”

 

Fabrizio Bonamassa Stigliani, Executive Director of Bulgari Product Creation: “I had a wonderful time visiting again the Ducati factory in Borgo Panigale to exchange views with Andrea Ferrareggi and to discuss the numerous similarities between motorcycles and watches. We had a wonderful time, discussing the many similarities between motorcycles and watches, and confirming our shared passion for the beauty of mechanics and the Italian approach to design. The Bulgari Aluminum model was the obvious choice for the base model of this special collaboration, combining innovative materials, sporty character, and iconic style. The combination of the Ducati Red color used for the dial and the sophisticated font, reminiscent of motorcycle gauges, is an expression of the fascinating world of Ducati.”

 

Made of unconventional materials, the timepiece features a 40 mm diameter aluminum case, iconic bezel, and black rubber bracelet, with crown and crown in titanium. The chronograph is water resistant to 100 meters, and the self-winding, mechanical BVL 130 movement oscillates at 4 Hz, 28,800 vibrations per hour, and is accurate to 1/10th of a second.

 

The scratch-resistant DLC-coated titanium caseback is engraved with the “DUCATI” logo and serial number, confirming the precious limited edition nature of this timepiece. It is also presented in an anodized aluminum case with the Ducati and Bulgari logos and a soft-touch rubber interior.

 

For Ducati, collaborating with another Italian brand such as Bulgari is a great opportunity to showcase the excellence of “Made in Italy”. At the same time, it is an opportunity to offer the world of Ducati and its products, which demonstrate beautiful design, advanced technology, and an insatiable passion, outside the world of motorcycling.

 

The Bulgari Aluminum Ducati Limited Edition Chronograph will be available at authorized Bulgari retailers and on the brand’s website.